Case Study

If you’re not running Google Ads remarketing campaigns, you are not turning website visitors into customers.  But not all remarketing campaigns are equal. I recently ran three different types, YouTube Remarketing, Display Remarketing, and Demand Gen Remarketing, using the same audience strategy. Each campaign had the same goal: convert warm traffic back into customers. The […]

I was working on this wholesale business Google Ads account with a strong product line and highly competitive pricing. But despite that, Google Ads didn’t work out the way we expected. The products were in demand… But we were still struggling to survive. I’ve been working on this account for the past 50 days. Here’s

ROAS was 40x, When I take over this client’s account few months back. I audited the account, and it was totally inflated with branded revenue. This account was mostly used for capturing the demand, they created on social media channels.  How I shifted this account to whole new generic level?  Let it run the branded

I took over this account with the goal of ensuring they stayed at the top whenever someone searched for specific keywords. The best way to secure that position was through Responsive Search Ads (RSAs). Although they were already running Shopping Ads, they wanted to expand their presence using RSAs. We had a solid offer on